International Conference on Travel Marketing and Characteristics, (ICTMC - 25)
14th - 15th January 2025 Taipei City, Taiwan (Hybrid Event)
- Travel marketing
- Characteristics
- Core concepts in marketing
- Physical, social, and individual needs
- Travel marketing trends
- Tourism marketing
- Tourism management
- Hotel and travel marketing
- Tourism demand modeling and forecasting
- Market analysis
- Sustainable tourism products
- Developing marketing strategies for tourism
- Effective tourism marketing strategies
- Accommodation and transportation
- Marketing for hotel and travel industry
- Customer relationship marketing
- Marketing plans
- Marketing strategies
- Needs, behavior and demographics
- Promotion and advertising
- Safety and security of foreign tourists
- Product design, distribution, promotion and pricing
- E-travel marketing
- Industry trends
- Travel agents and sites.
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